f5ve

Hailing from Tokyo, f5ve (pronounced fi-vee) is a Japanese girl group unafraid to create their own path.

Recently released album The Cool Tape Volume 3 with singles 'Falling For You' featuring Justin Bieber and 'Cabin Fever'.

Jaden will be joining Justin Bieber on his 2021 World Tour from February 2022 - June 2022.

Jaden is involved in a number of philanthropic causes, including his I Love You vegan food trucks to feed the homeless and his Water Box initiative, which deploys water filtration systems to underserved communities to give them access to clean water.

At only 10 years old, Jaden developed the concept for JUST Water, a 100% recyclable water carton company that he co-founded and created to help replace single-use plastic bottles. Since its inception, JUST Water has kept nearly 4.4 million pounds of carbon from being released into the environment.

Jaden is an avid activist and fights to empower Gen Z on topics such as: climate change, sustainability, reducing ocean plastics, clean water, voting, and access to education.

f5ve are a five-piece supergroup composed of J-Pop icons SAYAKA, KAEDE, MIYUU, RURI (previously in Happiness and E-Girls) and RUI (from iScream).

They have joined forces with executive music producer and Grammy award winner Bloodpop® (Madonna, Justin Bieber, Britney Spears, Lady Gaga, Post Malone, Travis Scott) to create Japanese pop music for an international audience.

Their debut single "Lettuce" amassed over 3.4M YouTube views and paved the way for second release "Underground" to become one of the most viral songs in Japan with over 70M plays on TikTok.

Named as one of NME's 100 for 2025, this year will be a breakout year for the group, with their first "dream sequence" album set to land in the Spring.

f5ve are creating unique electronic pop music that exudes optimism, confidence, fantasy, intelligence, and female empowerment, bridging a gap between east and west that no one else can replicate.